advantages and disadvantages of quantitative data psychology

Research often takes place in an unnatural setting the researchers create an artificial environment in an attempt to control all relevant variables. An interview questions can be done in form of structured questions, already in place in advance or unstructured or semi-structured in-depth interviews are generally used. According to Dawson, C (2002), whos book is a step to step guide of mastering research, states that it fundamental to decided what research technique to use, Dont fall into the trap which many beginning (and experienced) researchers do in thinking that quantitative research is better than qualitative research. Then we use the qualitative methods to understand the conclusions that we generate from the statistical analysis of the quantitative approach. The researcher directly emails the questionnaire to a large number of respondents or shares an online questionnaire link. Cost 4. Careful observations of people on the basis of one or more specific behaviour. Keeping in view the nature of this research the suggested methodology to be adopted is an interpretive one, as the data collection will involve the recording of the human emotions and feelings rather than the statistics and number. The collection of data, in this case, using quantitative research methods is done in real-time to allow for the immediate occurrence of numerical scrutiny. Researchers have no meaningful way to determine if the answers someone gives during a quantitative research effort are accurate. What will you be able to say about city councils in general? And the answer is nothing. Broadly, the commonly used approaches for research can be categorized into quantitative, qualitative and mixed methodologies (Williams, C. 2007). Qualitative research can provide a more in depth and detailed account of why things happen and how they affect the people concerned. Another individual could make the same decision because its Tuesday, and they always purchase pizza on that day. In this context Patton (2001 p. 247 cited in Golafshani, N. 2003) advocates the use of triangulation by stating triangulation strengthens a study by combining methods. On the other hand though, qualitative research deals with small numbers and fewer people are studied . Individual characteristics dont always apply to the general population. It is objective and can be measured so that comparisons can be made. In this context Morgan, D.L. To export a reference to this article please select a referencing stye below: If you are the original writer of this essay and no longer wish to have your work published on UKEssays.com then please: Our academic writing and marking services can help you! What Are The Pros and Cons Of The LG V20? (Mathison, S. 1988 p.13) elaborates this by saying that Triangulation has risen an important methodological issue in naturalistic and qualitative approaches to evaluation [in order to] control bias and establishing valid propositions because traditional scientific techniques are incompatible with this alternate epistemology. Those who employ quantitative methods rely on arithmetical techniques assisted by computational algorithms and software packages. Created by: georgiasadler Created on: 02-04-14 12:53 Psychology Methodology AS Edexcel Access full resource now Advantages of qualitative research are: does not need strict design plan; gains more detailed data; data can be studied in the form written evidence and visual evidence. The gathering of visible data to retort a research question utilizing mathematical, computational, or statistical methods is known as quantitative research, which, when compared to qualitative research, is much more valuable and accurate. Qualitative research can provide a more in depth and detailed account of why things happen and how they affect the people concerned. Anonymous Research Disadvantages of Quantitative Research 1. 6. Here, the focus is on information that may be used to answer questions related to psychological phenomena, with an overview of the myriad sources of data available to the psychological researcher, and the advantages and disadvantages of secondary versus primary data use. Work with our consultant to learn what to alter, Advantages And Disadvantages Of Quantitative Research Psychology Essay. Meyer, C. B. Additionally, the obtained info can end up being trustworthy, offering assurance throughout the decision-making process, and potentially even in the future. Quantitative research requires careful experimental design and the ability for anyone to replicate both the test and the results. The general problems associated with the conduct of interviews, it is tedious (Hussey & Hussey, 1997. According to Bryman, A. and Bell, E. (2007) reliability means whether or not the results of a study are repeatable. Similarly, Joppe, M. (2000 p.1 cited in Golafshani, N. 2003) defines reliability in quantitative research as The extent to which results are consistent over time and an accurate representation of the total population under study is referred to as reliability and if the results of a study can be reproduced under a similar methodology, then the research instrument is considered to be reliable. This methodology is also contrasted with qualitative approaches, since it applies the same facts, but with different results. Quantitative research doesnt require the separation of systems or the identification of variables to produce results. The researchers biases and opinions are major factors in affecting the data collection of quantitative research. What Are The Pros & Cons Of Living In Port St Lucie FL? Advantages of Quantitative Data: The data can easily be turned into a numerical value and is therefore easy to analyse. Since not every individual takes part in the survey, the deduced outcomes can only be true of those who participate. What Are The Pros and Cons Of Living In Winter Haven Fl? A larger sample makes it less likely that outliers in the study group can adversely impact the results you want to achieve impartially. 7. What Are The Pros & Cons Of Living In Bradenton Fl? It often gets compared with qualitative methods because the same truth applies to that approach. Pollster holds the printed-out questionnaire, reads the question to the respondents and then fills the answers in the questionnaire. Free resources to assist you with your university studies! Another example of an observation method is observing the buying behaviour of multiple people towards a certain product. The work validates itself because the results always point toward the same data, even though randomized conditions exist. This data was transferred into stats which were compared between different cities and counties, and opinions for different areas were compared. Denzin, N.K. Walia, Ashni, and Priya Chetty "Advantages and limitations of quantitative data collection methods". Quantitative methods are simplifications of the qualitative methods and can only be meaningfully employed when qualitative methods have shown that a simplification of identified relations is possible. This work always gets based on the assumption that everyone is honest and each situation. (2001) writes that The problem with the validity criteria suggested in qualitative research is that there is little consistency across the articles as each author suggests a new set of criteria. Since direct observation isnt always possible with this approach, the data always has a tinge of doubt to it, even when generalizing the results to the rest of the population. Samsung Galaxy S7 Pros and Cons Worth The Money? Quantitative research can sometimes lead to results that are very different from those exposed in real-life samples because of the need to operate under circumstances unique to the group. 8 Major Pros and Cons of Articles of Confederations, 10 Pros And Cons Of Living In Asheville NC, 7 Pros And Cons Of Living In Charlotte NC, 16 Pros And Cons Of Living In North Carolina, 9 Pros And Cons Of Living In Venice, Florida, 10 Pros And Cons Of Living In South Florida. Qualitative research is also described as an unfolding model that occurs in a natural setting that enables the researcher to develop a level of detail from high involvement in the actual experiences (Creswell, J. W. 1994). We have been assisting in different areas of research for over a decade. Its goal is to find the different aspects of a demographic in a particular setting to extrapolate data that can be used for generalization purposes. Quantitative research could be best described as a pass-fail grade. Here are the cons: Quantitative methods are mandated to operate assuming the results achieved from experiments and surveys are true since the presence of any face-to-face encounters using this approach is to no avail, which thus implies the insecurity of the answers truthfulness. There are many references to the British Library by the author. Important when it comes to telephone interviews is that they must be limited in time. Some efforts at randomization will not create usable information. 2001) There are three broad classifications of quantitative research: descriptive, experimental and causal comparative. If different outcomes happen, then researchers know that there are information concerns that require management. Each of the three subjects represented male, female and non Muslim employees representing their respective communities in the country. Quantitative research studies can be very expensive. e. Gender wise marital status based configuration of candidates. For instance, case studies and the grounded theory research explore processes, activities, and events while ethnographic research analyses broad cultural-sharing behaviors of individuals or groups. 2006). The answers provided on the included materials are partial truths or outright lies as a way to manipulate the work. Therefore, a researcher must make a careful evaluation of the technique that is most appropriate for their research, based on the aim of the study and the resources available. Difficult to aggregate data and make systematic comparisons. We can say that it is difficult to fit grounded theory in our subject area because of data compulsions and varying defence expenditure of all countries in the world. So, how sure can they be that the results which they obtain in the laboratory will also apply in the real world? 2002). The purpose of validity and reliability of the information will be ensured in this piece of work through previous studies/reports and reliable data bases i.e. 5. Generally, for the purpose of the quantitative research close-ended questionnaires are used. Introduction Qualitative and quantitative research approaches and methods are usually found to be utilised rather frequently in different disciplines of education such as sociology, psychology, history, and so on. Regardless of the quantitative research being believed to be more scientific than qualitative research due to its association with the statistics, there may still be some factors leading the research to be misleading and subjective. When I think of qualitative research I think of subjective form of research, based on someones own point of view. ContentsIntroduction Lego is a plastic toy manufacturing company owned by the Lego group. Advantages of Questionnaire: (1) Economical: It is an economical way of accumulating information. Therefore, they can't be easily misinterpreted. You can get your paper edited to read like this. Research that aims to identify different behaviours in a rehab facility. Rapid Data Collection 3. Similarly, according to (Parse, R 2003) the Qualitative and quantitative research approaches are different in their ontologies, epistemologies, and methodologies, yet there are also exists similarities in both. - The best way to use objective data is . Quantitative research deals with numbers and logic. The main advantages of quantitative data are as follows: Quantitative data are compatible with most statistical analysis methods, allowing for a larger study, using different statistical methods. The idea is that you analyse quantitative methods in general, noting the disadvantages and advantages of quantitative research and to illustrate your points you then use examples such as surveys, or structured interviews, or quantitative content analysis. Samsung Galaxy S6 Pros and Cons Worth The Money? Simply because less people are generally sampled, it is not possible to generalise results to that of the population. Thats why it is a straightforward process to implement. The use of statistical analysis and hard numbers found in quantitative research has distinct advantages in the research process. Primary data can be gathered by different methods i.e. It is useful in examining the totality of a unit a holistic approach. For instance, if a researcher wants to know the customer satisfaction rate of a brand, data can be collected from a group of people using a questionnaire. Each one gets used when it is the most appropriate option. This advantage creates a better response rate because people have more time and less pressure to complete the work. PS4 Pros and Cons Is It Worth The Money? Last Updated on March 10, 2021 by Filip Poutintsev. What are the advantages of filing a bankruptcy? The use of quantitative research brings forth some of the following cons, and consideration of these cons is mandatory for leading effective research.